
Big Hit Entertainment, the agency of the group BTS, has achieved 200 billion won in sales for the first half of the year.
Big Hit CEO Bang Si-hyuk announced this at the 'Big Hit Company Briefing with the Community' held at the Songpa Center in Daechi-dong, Gangnam-gu, on the morning of the 21st, stating that they achieved their highest first-half performance. Big Hit has grown equally in music, records, concerts, content, and MD (fan merchandise), and has already achieved 201 billion won in sales in the first half of the year, which is comparable to last year's annual sales. Operating profit also reached 39.1 billion won, approaching two-thirds of last year's 64.1 billion won. Big Hit plans to realize transmedia by expanding into various genres such as webtoons, novels, animations, comic books, dramas, and full 3D graphic films in the future. In addition, they are producing a drama based on the BTS universe with a domestic famous drama production company, aiming for release in the second half of next year. The story will include the period when the seven boys first met in their universe, and child actors will be cast to play the younger versions of the members. In addition, they are preparing for a second game project utilizing the BTS IP (intellectual property) with Netmarble.
These are English translations of articles from our GTTOUR Japanese website. |